He likes to use a lot
of bright colours in order to makes the scenes look perfect with a Hollywood
kind of style, although he does make a lot with darker colours to emphasise the mood of the song. He has created music videos for many mainstream artists like Shakira, Kelly Clarkson, Jay-z, Britney
Spears, Pink, Katy Perry, Dido and David guetta.
This is 'Alice' by Avril Lavigne. This is a great showcase type video with some Intertextual references to 'Alice in Wonderland', the whole video uses dim lighting, aerial shots and panning. This music video is very expressive as Avril sings about Alices escape from the wonderland and these expressions can be seen especially when Avril falls down the hole.
On the left is 'blow me one last kiss' by Pink, which is a really good narrative based music video directed by Dave. It uses a lot of dim lighting and mid shots as the characters in the video tend to move around a lot. Even though the scene of the video is old-fashioned Pink still wears skimpy clothing to identify herself as a sexual object to the audience.
On the left is 'Ching-a-Ling' by Missy Elliott, which is a really good example of a showcase type music video with intertextual references to step up 2 and also the imagery reflects the words 'Money Maker' that Missy says during her song as it shows of her bling around her neck and many people wearing golden suits, which obviously represents money.
On the right is 'evolution' by Korn which is a very well done narrative based music video that uses animation for part of the story then real actors for the remainder. The lighting is very bright in this especially in the animation section. The video itself is about a decrease in IQ which leads the scientists in the video to believe that humans are reverting back to monkeys. This video in my opinion is a must watch as it portrays the comic side of the evolution matter too.
On the right is 'Where them girls at' by David Guetta, Nicki Minaj and Flo Rida. This is a very impressive narrative based music video, about giant bubbles floating through the city making the girls go crazy and into a random dance. The lighting in this video is very bright causing the 'Hollywood' type of style. It also begins with an aerial shot above the city and the buildings looking down at the first bubble.
On the left is 'blow me one last kiss' by Pink, which is a really good narrative based music video directed by Dave. It uses a lot of dim lighting and mid shots as the characters in the video tend to move around a lot. Even though the scene of the video is old-fashioned Pink still wears skimpy clothing to identify herself as a sexual object to the audience.
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